THE SCOOP

by Gravitate PR 
Giving you all the latest news on all things in the tech communications world, along with updates on our business, team spotlights, and everything else worth sharing. 
How PR Agencies Around the World are Handling the Coronavirus (Part 2 - EMEA)

Earlier this week, we posted a blog about how two of our PR agency counterparts in the Asia Pacific region have come to grips with the COVID-19 pandemic - specifically

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How PR Agencies Around the World are Handling the Coronavirus (Part 1 - APAC)

As COVID-19 has gripped the world, we were curious about how it’s affected our regional PR agency counterparts, starting with the Asia Pacific region

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How to Avoid the "Rainbow Washing" Trap and Support the LGBTQ+ Community

Every company has a voice and more organizations are choosing to use it to amplify some version of brand activism

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Senior Marketing Execs Share Advice Amid the Coronavirus Pandemic (Part 2)

This week, we are sharing insights from the same execs on the advice they would give to their peers on how to approach marketing programs amid the COVID-19 crisis

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Senior Marketing Execs Share Advice Amid the Coronavirus Pandemic (Part 1)

As brands navigate their strategies and programs during COVID-19 as best as they can, Gravitate PR asked a number of savvy, senior and seasoned marketing executives for their thoughts on

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Public Relations During the Coronavirus

The turn of the decade has introduced new words and phrases into our daily conversations. Coronavirus. COVID-19. Social distancing. Social isolation. Shelter-in-place.

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Great Power, Great Responsibility: Venture Capital in a "Winner Takes All" World

Venture capital is set to reach $100 billion of investment for this year alone. With the power to decide which startups will become the next “unicorn”, venture capitalists (VCs) are

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The Future of Your Social Feed and What it Means for Marketers

Last week, Sen. Josh Hawley revealed the Social Media Addiction Reduction Technology Act (or SMART) in an effort to reduce our addiction to endless scrolling on social media

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Cybersecurity - A Media Perspective

Cybersecurity is a burning issue in 2019, especially among media. From a niche hushed topic, it has definitely crawled its way to become a common trend in the current age

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Mastering Your First CES

Before attending my first CES, the real question was, could I even be prepared for everything I was seeing?

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