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Jack Song

Vice President

Jack Song is a longtime brand and communications strategist. He has designed campaigns for Hollywood blockbuster films, state and national ballot initiatives. For the past decade, he has focused on global tech communications and taken Lime (micromobility), Grabango (CV/ML retail tech), and Visby Medical (health tech) to market through his unique "Communication 360 degree" approach. His methodology includes corporate DNA & positioning, momentum PR, brand marketing + protection, and thought leadership. He has deep connections in the political, entertainment, and Silicon Valley communities.

Jack was recently appointed by San Francisco Mayor, London Breed, to serve on the San Francisco Film Commission. He resides in the Alamo Square neighborhood with his partner, Gregory Flores, a seasoned prosecutor at the San Francisco District Attorney's Office. Jack holds a M.B.A from UC Berkeley Haas School of Business, with a specialization in brand management.

How did you get into PR?

I was promoting this awesome indie film on my own in college. The publicist for that film ended up hiring me as a summer intern. That summer, he assigned me to handle talent for Paramount Picture's Lara Croft: Tomb Raider, starring Angelina Jolie. Yes, she looks just that statuesque in person.

What type of technology excites you the most?

Technology that changes consumer behavior and enhances people's lives.

Favorite hobbies or activities?

I love long-distance running. It helps me to stay centered, focused, and fit.

Favorite movie or book?

You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life by Jen Sincero

Favorite food?

Ranch dressing. It's not food, but I can put that on anything.

Top destination you'd like to travel to?

Antarctica. Let's visit before it disappears!

Fun fact most people don't know about you?

I am a failed child actor.
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